July 31, 2014 – Vancouver, BC –Credential Financial Inc. announced today the extension of its strategic partnership with Coastal Community Credit Union. After conducting a comprehensive competitive review, Coastal Community selected Credential Financial, signing a long-term partnership agreement. Credential through its member companies, Credential Securities Inc., Credential Direct (a division of Credential Securities) and Credential Insurance Services, provides full-service brokerage, online brokerage, and managing general agency (MGA) services to Coastal Community Credit Union.
“We are very excited to continue our partnership with Credential. Over the years, Credential has been extremely responsive to the unique needs of our credit union. Credential has a deep understanding of Coastal Community’s business environment and is highly aligned with our objectives,” said Don Tamelin, Vice President & General Manager, Wealth Management, Coastal Community Financial Management Inc. “Through Credential Wealth Management, we expect to continue our execution of a profitable wealth management strategy that will deliver exceptional and differentiated value to meet our members’ needs now, and in the future.”
The Credential Wealth Management program is a fully-configurable service delivery model tailored to the specific needs of individual credit unions. The model extends beyond the traditional dealer relationship to distinguish credit unions, like Coastal Community, and their advisors as experts in wealth management. Credential participates in credit union strategy development, provides insight on industry best practices, and leverages industry-wide relationships and 20 years of experience in the credit union system.
“Our vision for each of our partners is to deliver a unique and distinguishable value proposition to their credit union members,” said Doce Tomic, President and CEO, Credential. “Through Credential, Coastal Community can offer its members comprehensive wealth management solutions, including fee-based solutions and insurance planning. By equipping and training advisors to take a 360 degree view of its members, we can help Coastal Community integrate wealth management into their total member experience.”
About Credential Financial Inc.
Credential Financial is a national wealth management firm, with over 20 years of experience in the Canadian financial services industry, offering a full suite of products and services to over 225 organizations and more than 1,400 advisors. Credential and its member companies (Credential Asset Management, Credential Securities, Credential Correspondent Partners, Credential Direct, and Credential Insurance Services) provide MFDA and IIROC dealer services, trading and custodian services, online brokerage, and insurance solutions to credit unions and independent financial institutions across Canada. For more information, visit www.credentialdirect.com.
About Coastal Community
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Coastal Community is one of the top ten largest credit unions in BC with more than 20 branches, 15 insurance* locations and three business service centres. Recipient of the 2013 Corporate Responsibility Award for the Vancouver Island region, Coastal Community was also the first to bring cutting-edge Interactive Teller Machine technology to the Island. Our experts in banking, insurance and wealth management offer caring and helpful service integrated across our business lines to meet all your financial and protection needs. At the heart of it all is our passion for building stronger relationships to improve financial health, enrich people’s lives and build healthier communities. For more information, visit www.cccu.ca.
*Insurance services provided through Coastal Community Insurance Services (2007) Ltd.
Lisa Chong, Senior Manager, Strategic Communications
Credential Financial Inc.